email marketing
Introduction List building has been a marketing buzzword for years—and in 2025, it’s still one of the most powerful ways to grow your business. Whether you’re a seasoned email marketer or just getting started, understanding why list building matters (and how to do it effectively) is key to long-term success. In this guide, we’ll answer…
Introduction Welcome back! In Part 1, we covered five foundational commandments of email marketing success, including tips on consistent list-building, mailing frequency, targeting unopens, list hygiene, and technical compliance. Now, we’re taking it a step further. In this post, we’ll explore Commandments 6 through 10, focusing on automation, split testing, segmenting your audience, building a…
Introduction When it comes to building a thriving, profitable email marketing business, there are certain unbreakable “commandments” that can make the difference between mediocre results and a $10,000-per-month revenue stream. In this two-part series, we’ll explore 10 essential rules you simply can’t afford to ignore if you want to scale your business. By following these…
You’ve built an email list, but no one is opening your emails. If your open rates are low and engagement is dropping, you may be dealing with an unresponsive email list, which can hurt your deliverability and overall marketing success. Even worse, when they do, they’re not clicking your links or engaging with your content.…
Buying solo ads can be a great way to drive targeted traffic to your offer, but not all sellers are trustworthy. Unfortunately, the solo ad industry has its fair share of scammers and bad vendors who sell low-quality traffic, fake clicks, or even bot-generated leads. If you’ve ever paid for solo ads and received disappointing…
You’ve sent out an email, excited to connect with your audience, only to realize no one seems to be opening it. You check your own inbox, and there it is—your email is stuck in the spam or promotions tab instead of the primary inbox. Frustrating, right? If your emails keep missing the main inbox, don’t…
Solo ads are one of the fastest ways to drive traffic to your offers, build an email list, and start earning commissions. However, many new buyers dive into solo ads with unrealistic expectations, thinking they’ll strike it rich overnight. Let’s be clear: solo ads are not a magic bullet. They’re a powerful tool when used…
Building your first email list is one of the most important steps in starting your online business. It’s your direct line of communication with your audience, giving you the power to build trust, provide value, and generate consistent sales. But where do you start? In this guide, I’ll walk you through how to set up…
If you’re serious about building your email list and growing your online business, solo ads are one of the fastest ways to drive targeted traffic to your offer. But let’s be honest: finding a trustworthy solo ad vendor can be a challenge. Many buyers get burned by shady vendors selling poor-quality clicks or even fake…
Looking to get more out of your email marketing campaigns? OptinDojo is here to help you track and analyze your results, making it easier to see what’s working and where you can improve. With OptinDojo, you’ll know exactly which traffic sources are bringing in the most responsive leads, so you can focus your efforts on…