The Optinwizard Blog

Expert Tips for Solo Ads and Email Marketing

Email Marketing

  • How Generative AI Is Transforming Email Marketing in 2025

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    3 min read

    Email marketing has always been about delivering the right message to the right person at the right time. But in 2025, the way we craft those messages is undergoing a massive shift—thanks to Generative AI. If you’re still writing every email by hand or struggling to personalize content at scale, it’s time to see how…

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  • List Building Fundamentals: Why It Still Matters (and How AI Simplifies Everything)

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    5 min read

    Introduction List building has been a marketing buzzword for years—and in 2025, it’s still one of the most powerful ways to grow your business. Whether you’re a seasoned email marketer or just getting started, understanding why list building matters (and how to do it effectively) is key to long-term success. In this guide, we’ll answer…

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  • The 10 Commandments of Email Marketing Success (Part 2)

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    4 min read

    Introduction Welcome back! In Part 1, we covered five foundational commandments of email marketing success, including tips on consistent list-building, mailing frequency, targeting unopens, list hygiene, and technical compliance. Now, we’re taking it a step further. In this post, we’ll explore Commandments 6 through 10, focusing on automation, split testing, segmenting your audience, building a…

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  • The 10 Commandments of Email Marketing Success (Part 1)

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    4 min read

    Introduction When it comes to building a thriving, profitable email marketing business, there are certain unbreakable “commandments” that can make the difference between mediocre results and a $10,000-per-month revenue stream. In this two-part series, we’ll explore 10 essential rules you simply can’t afford to ignore if you want to scale your business. By following these…

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  • Why Your Emails Are Landing in Spam or the Promo Tab (And How to Fix It)

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    4 min read

    You’ve sent out an email, excited to connect with your audience, only to realize no one seems to be opening it. You check your own inbox, and there it is—your email is stuck in the spam or promotions tab instead of the primary inbox. Frustrating, right? If your emails keep missing the main inbox, don’t…

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  • Your First Email List: A Step-by-Step Guide for Beginners

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    4 min read

    Building your first email list is one of the most important steps in starting your online business. It’s your direct line of communication with your audience, giving you the power to build trust, provide value, and generate consistent sales. But where do you start? In this guide, I’ll walk you through how to set up…

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  • Master Your Email Campaigns: A Complete Guide to Setting Up OptinDojo Tracking

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    4 min read

    Looking to get more out of your email marketing campaigns? OptinDojo is here to help you track and analyze your results, making it easier to see what’s working and where you can improve. With OptinDojo, you’ll know exactly which traffic sources are bringing in the most responsive leads, so you can focus your efforts on…

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  • Email Marketing Basics: Crafting Subject Lines That Get Clicks

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    13 min read

    Introduction Email marketing is like having a Swiss army knife—it’s versatile, cost-efficient, and when wielded skillfully, it can carve out astonishing results in engagement and conversions. But here’s the cold, hard truth: none of that matters if your email sits unopened, collecting virtual dust. And the one thing standing between your email and your reader?…

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